Dates - Friend or Foe?

A Date, as in a day on the calendar, not the romantic encounter. A point in time to which you are personally accountable.

The end point that inspires purpose and passion.

The time box that sparks innovation and invention.

The milestone by which others must be ready.

The deadline by which your boss must say yes or no.

The most cost effective personal coach and trainer.

Your marker of achievement and victory.

Dates are the grease that create frictionless progress, they are the engines that keep you on the wave of change.

A date is your best ally. Why then do so many run from them?

Be brave. Be aggressive. Set a date. Keep it.